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AS

Alex Schultz

03/24/17

@ Y Combinator

Retention is the single most important factor for growth; if users don't stay, the business won't succeed.

Video

YC

Growth with Alex Schultz (How to Start a Startup 2014: Lecture 6)

@ Y Combinator

Growth with Alex Schultz (How to Start a Startup 2014: Lecture 6)

03/24/17

Related Takeaways

BK

Bryan Kim

06/01/24

@ a16z

Retention is crucial for consumer products; if users don't return, you face a 'burned forest' problem where new user acquisition becomes impossible.

GA

Gustaf Alstromer

09/12/18

@ Y Combinator

Measuring retention is critical; if you don't have a product that retains users, you shouldn't focus on growth yet.

TB

Tom Blomfield

12/16/23

@ Y Combinator

Retention is a critical metric; it shows how many customers continue to pay over time, indicating the product's value to them.

GA

Gustaf Alströmer

08/16/19

@ Y Combinator

Retention is the most reliable way to measure product-market fit; it indicates whether users continue to find value in your product.

AC

Adora Cheung

03/20/17

@ Y Combinator

Sticky growth is about ensuring your existing users keep coming back and spending more. Delivering a good experience is crucial for retention.

IV

Ilya Volodarsky

08/01/19

@ Y Combinator

Retention should be analyzed by looking at cohorts of users over time, assessing how many continue to use your product after signing up.

AC

Adora Cheung

03/20/17

@ Y Combinator

Tracking customer retention is essential; it helps you understand how many users continue to engage with your product over time, which is a key indicator of success.

SH

Severin Hacker

05/19/25

@ 20VC with Harry Stebbings

In the competitive landscape of language learning, retention is the most critical factor for success, not just user acquisition.

HI

Harvard Innovation Labs Cast

02/02/14

@ Harvard Innovation Labs

Retention and upsell are critical metrics that significantly impact revenue multiples; companies with high retention rates tend to have higher valuations.