It's important to communicate your company's mission and core values clearly, as everyone should know them by heart to ensure alignment in decision-making.

When building a company culture, be explicit about your values, walk the talk, and embrace mechanisms that are authentic and effective for your organization.

It's crucial to live up to your company's culture every day, as you will be tested frequently on your values and principles.

It's crucial to be honest and authentic about your core values and culture, as culture is defined by behavior, not just words on a wall.

Culture is about repetition; it's essential to continuously reinforce the values that matter to the company.

It's essential to create a company culture that aligns with your mission, ensuring that you hire people and investors who share your vision.

The core pieces of culture that are most important in building out a company include who you hire and their values, the daily activities and their purpose, what you choose to communicate, and what you celebrate or punish.

Establishing a strong company culture from the beginning is vital; it guides decision-making and helps employees align with the company's values and goals.

It's crucial to build the right culture from day one by defining your values and aligning your team with the company's vision and mission.