When building a company culture, be explicit about your values, walk the talk, and embrace mechanisms that are authentic and effective for your organization.

It's crucial to live up to your company's culture every day, as you will be tested frequently on your values and principles.

Culture is about who you are and how you behave; it's essential to be intentional about the culture you create within your team.

To communicate your company's culture and values effectively, you must articulate them consistently across all interactions, from hiring to public relations.

Understanding what culture is and why it matters helps in creating core values that foster a high-performance team.

The core pieces of culture that are most important in building out a company include who you hire and their values, the daily activities and their purpose, what you choose to communicate, and what you celebrate or punish.

Strong cultures align the values and behaviors of the team with what the company needs to succeed; it's about intentionality in building that culture.

It's crucial to build the right culture from day one by defining your values and aligning your team with the company's vision and mission.

Company culture is not just a set of ideas or values; it's defined by the behaviors and actions of its people.