It's crucial to be honest and authentic about your core values and culture, as culture is defined by behavior, not just words on a wall.

Strong cultures align the values and behaviors of the team with what the company needs to succeed; it's about intentionality in building that culture.

To communicate your company's culture and values effectively, you must articulate them consistently across all interactions, from hiring to public relations.

Building a strong company culture and values is as important as delivering a good product, and this realization often comes with experience.

It's crucial to build the right culture from day one by defining your values and aligning your team with the company's vision and mission.

The core pieces of culture that are most important in building out a company include who you hire and their values, the daily activities and their purpose, what you choose to communicate, and what you celebrate or punish.

To create a strong culture, start with the founder's personal values and the types of people they want to work with.

Establishing a strong company culture from the beginning is vital; it guides decision-making and helps employees align with the company's values and goals.

To transform company culture, senior leaders must model the behaviors they want to see; they need to walk the talk consistently, with no exceptions.