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MB

Michael Babineau

05/30/19

@ Y Combinator

Even former Amazon Prime subscribers continue to spend more on Amazon after their subscription lapses, indicating lasting behavioral changes.

Video

YC

Analyzing Billions of Transactions to Understand Consumer Behavior - Michael Babineau and Kevin Hale

@ Y Combinator

Analyzing Billions of Transactions to Understand Consumer Behavior - Michael Babineau and Kevin Hale

05/30/19

Related Takeaways

MB

Michael Babineau

05/30/19

@ Y Combinator

Amazon is increasingly resembling a subscription business, with a growing reliance on Amazon Prime members for revenue.

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Chris Best

05/15/19

@ Y Combinator

Subscriptions are powerful because they feel less expensive than a flat fee, leading to more people willing to pay over time.

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David Lieb

08/30/24

@ Y Combinator

Using payment as the sole measure of user activity can be deceptive, as users may continue to pay for a service even after they stop using it.

YZ

Young Zhao

09/21/24

@ EO

Users expressed a strong desire to pay for premium features like higher resolution and more downloads, indicating a shift from initial interest to willingness to invest in the product.

HI

Harvard Innovation Labs Cast

02/02/14

@ Harvard Innovation Labs

The shift from selling products to offering services or subscriptions can lead to predictable revenue streams and increased customer retention.

GA

Gustaf Alströmer

06/27/19

@ Y Combinator

Paid marketing has shifted from free channels to paid channels, making it more competitive, especially for subscription services and e-commerce.

AW

Alexandr Wang

11/03/23

@ The Logan Bartlett Show

Amazon's evolution from an online bookstore to the largest data center provider illustrates how unpredictable innovations can drive a company's market value, with AWS being a prime example.

KB

Kishore Biyani

10/07/23

@ Nikhil Kamath

The trend of premiumization is evident as consumers are willing to spend more on quality products, especially among the younger generation.

CB

Chris Best

05/15/19

@ Y Combinator

Paid subscribers can receive free gifts, such as subscription months, to encourage their friends to try the newsletter, which can lead to new subscriptions.