The fundraising landscape is not a uniform market; it's influenced by various factors, and many founders fail to recognize that their situation may differ significantly from others.

Fundraising can be a slow and demoralizing process, especially when trying to convince the first few investors to back your idea.

Fundraising is a significant challenge for founders, and it's crucial to share experiences and insights about it.

Raising the next round of funding is often harder than founders anticipate, especially in a changing economic environment.

Raising money is a game that requires strategic thinking, as meetings can often go terribly wrong, leading you to question your purpose in running a company.

Running an auction during fundraising allows founders to set their own terms, such as valuation and investment amounts, which is a rare opportunity for most early-stage founders who often find themselves begging for money.

Fundraising as a non-profit is challenging because you often need to approach many individuals to raise smaller amounts, unlike for-profits that can seek larger sums from fewer investors.

In the early stages of fundraising, it's common for the entire team to focus on raising funds, which can slow down company operations, so it's important to balance fundraising with maintaining business growth.

The old fundraising process could take months and cost between $25,000 to $100,000 in legal fees, making it inflexible and burdensome for startups.