Pricing isn't permanent; you can adjust it over time as you learn more and add value to your product.

Pricing should be iterative; continuously adapt and change it based on market feedback and data until you find the right price point.

Expect your pricing strategy to evolve over time, typically every year or so, as you gather more data about your customers and market.

Pricing should be viewed as a tool to learn about customer demand and value perception, helping to refine your product offering.

Successful startups frequently test their pricing, adjusting it as they learn more about their market.

When setting pricing, it's important to guess a number that seems reasonable, and if you can close that sale, try doubling it the next time. Iterating based on feedback is key to finding the right price.

Pricing strategy should focus on delivering value to customers, pushing the company to improve continuously rather than adopting a low-cost model that may compromise long-term viability.

Pricing isn't permanent; it often takes years to capture the full value of your product, so don't worry about maximizing value early on.

Startups should experiment with pricing strategies, especially when they have a small customer base, as it's easier to adjust prices than to raise them later.