I knew Lululemon was going to take off when I saw women confidently wearing our tights in public, which validated our product's success.

I reinvented myself after selling my business by immersing myself in personal development and reading influential books, which shaped my approach to building Lululemon.

The culture at Lululemon was built on setting goals based on the present rather than the future, which kept our team motivated and aligned.

I saw a massive market opportunity in yoga apparel for women who were stylish, active, and had disposable income, which had not been addressed before.

We were accepted into Y Combinator, which was a significant milestone for us and changed the course of our company.

Using unscalable techniques, we successfully added stores like Whole Foods and Costco, leading to rapid growth and customer satisfaction.

I was diagnosed with muscular dystrophy at 32, but I didn't let it stop me; instead, I found yoga at 43, which became the inspiration for Lululemon.

In 2015, we initially focused on hyperlocal fashion, but learned that fulfillment is crucial, leading us to pivot towards a marketplace model that better serves small shop owners.

Deciding to be the best in the world at black Lycra tights meant that every aspect of our business, from logistics to marketing, had to be top-notch to fend off competition.