We got our first customer by leveraging LinkedIn to connect and understand their needs better.

Warm introductions to reporters are more effective than cold emailing; aim for personal connections to improve your response rate.

Getting introductions through mutual connections is crucial for founders to access investors, customers, and hires.

Proactive recruitment means reaching out to potential candidates, similar to how you wouldn't just wait for customers to find your product; you need to actively engage your network. I believe in proactively reaching out to potential candidates on platforms like LinkedIn, meetups, and GitHub to find strong fits for your company.

Getting a warm introduction is the most effective way to increase email response rates, achieving a conversion rate two to three times higher than regular cold emails.

Finding uncommon commonalities with the person you're reaching out to can help build a connection, making your outreach more effective.

To get that first meeting with investors, leverage your network and seek introductions rather than cold emailing.

The initial sales motion for many successful startups often involves sending personalized outreach emails to potential customers.

Using your network is crucial for finding prospects; many of my earliest deals came from connections.