We learned that the speed of our tool was a critical factor for users, as almost everyone expressed frustration with slow project management tools.

We wanted to create a project management tool that is not only functional but also exciting, breaking the mold of traditional tools that users find boring.

We're a dramatically faster way to build custom internal tools, allowing companies to create tools without starting from scratch every time.

The philosophy of 'slow is smooth, and smooth is fast' guides our product development. We believe in taking the time to build a solid foundation, especially when the software's scope and stakes are high.

We initially built Linear for ourselves, focusing on creating a tool that we would want to use daily, which helped us define our product's features.

We built tools to enable people to connect easily, solving their problems and removing friction.

Our architectural choices, such as multi-query attention, enabled us to control speed and latency more precisely without hurting user engagement.

When we realized our competitors were shipping faster, we shifted our approach to product development, setting ambitious goals like building 25 new features in one month to drive innovation and focus.

A pivotal moment for us was deciding to transition from a project management tool to a multi-product company built on our platform, responding to how users were leveraging monday.com for various applications.