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SS

Simon Sinek

05/20/14

@ TED

We like flying Southwest Airlines not because they hire better people, but because their employees don't fear their leaders.

Video

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Why good leaders make you feel safe | Simon Sinek | TED

@ TED

Why good leaders make you feel safe | Simon Sinek | TED

05/20/14

Related Takeaways

JG

Joe Gebbia

06/07/17

@ Y Combinator

We emphasize hiring people who align with our mission rather than those motivated solely by financial gain or personal challenges.

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Simon Sinek

05/20/14

@ TED

Leaders earn loyalty by taking risks and making sacrifices for their people, which inspires them to give their all in return.

SA

Sam Altman

05/02/17

@ Y Combinator

Founders often make the mistake of being afraid to hire senior people early on; instead, they should focus on hiring individuals who can get things done and work hard.

YC

Y Combinator Cast

04/20/18

@ Y Combinator

At Lever, we focus on hiring people who respect each other and the mission, which has led to a unified team and a strong culture that benefits both recruiting and retention.

TL

The Logan Bartlett Show Cast

05/24/25

@ The Logan Bartlett Show

We prioritize hiring super talented individuals who fit our culture and are incredibly hardworking, regardless of their experience.

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Paul Graham

03/19/17

@ Y Combinator

The first hires in a startup should be motivated by the same passion as the founders, rather than being managed like traditional employees.

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Nabeel S. Qureshi

05/11/25

@ Lenny's Podcast

The company intentionally avoids traditional titles and career ladders to prevent unproductive competition among employees.

HT

Harj Taggar

03/26/21

@ Y Combinator

While hiring employees can increase productivity, you don't get the same emotional support from them as you do from a co-founder, who is equally invested in the startup's success.

YC

Y Combinator Cast

04/20/18

@ Y Combinator

We emphasize humility and respect in our hiring process to ensure a positive team dynamic.