The primary metric should be a lagging indicator of success, reflecting real value delivered, like revenue from customers who have already paid for your product.

Avoid vanity metrics and focus on clear, actionable metrics that can guide your startup's strategy and decision-making processes.

When you haven't launched yet, focus on understanding your target customer and the problem you're solving before worrying about metrics.

Focus on what matters most for your business; avoid vanity metrics and concentrate on sustainable growth and revenue.

To determine the right metrics, I focus on the value we aim to deliver to customers and how we can measure that from their perspective.

Investors are biased towards metrics that may not prioritize the startup's survival, focusing instead on growth and revenue.

Many marketing metrics are vanity metrics, focusing on clicks and views rather than the actual customer experience. It's crucial to understand the impact of marketing on signups and revenue, not just superficial numbers.

Metrics are essential in product development as they provide a numerical representation of the value we deliver to customers. It's important to measure not just internal metrics but also how well customers achieve their goals using our product.

Companies often mistakenly prioritize operating margins too early, when the focus should be on achieving scale first, as margins become relevant only after reaching that scale.