It's advisable to split equity equally between co-founders to ensure both feel equally invested in the startup's success.

Equity splits among founders should generally be more or less equal to avoid future conflicts, as significant mismatches can lead to resentment and issues down the line.

When deciding on equity, start with a 50-50 split, as both co-founders are likely to contribute equally at the beginning stages of the startup.

Aim for close to equal equity splits among co-founders to maintain motivation and prevent resentment.

While equal equity splits are a common guideline, they may not always be applicable; consider the future motivation of your co-founders when deciding on equity distribution.

Co-founders should decide on the equity split early in their partnership, ideally soon after they start working together, and it should be near equal.

It's crucial to discuss equity early and openly among founders to ensure everyone feels the split is fair and representative of their contributions.

Equity splits should maximize the motivation of your co-founders to stay committed to the company over the long term.

In cases of unequal equity splits, a common mistake is assuming that one co-founder deserves a significantly larger share simply because of an agreement, which can lead to imbalances and conflicts.