Search engine optimization (SEO) remains important as long as users rely on Google for decision-making. Ensure your website is optimized for what Google can see, focusing on clear language and proper coding.

Mobile devices, especially smartphones and tablets, will become the primary means for consumers to shop online, with mobile transactions growing significantly year-on-year.

The best products are built to optimize for a specific acquisition channel, whether it's paid marketing or SEO, and should be designed with that in mind from the start.

When designing a website, it's important to balance visual elements; too much movement can overwhelm users and detract from the message.

E-commerce companies should focus on having a well-structured site architecture for SEO, ensuring it can scale properly as they add products.

To rank well in search results, it's not enough to just be on the first page; aim for the top three results, as mobile devices display fewer results, making it more competitive.

In mobile app design, ensure that the most important interactions are easily accessible and not hidden behind subtle icons.

In mobile app design, ensure that interactive elements are large enough for users to tap easily, ideally larger than 60 pixels square, to avoid usability issues.

Startups should prioritize product growth and conversion optimization, focusing on the steps in the user funnel, such as sign-up and payment conversion, to enhance user experience and drive growth.