Startups can succeed against larger companies by identifying ideas that sound bad but are actually good, as they can often secure a 'yes' from investors more easily than large companies can get consensus.

While many startups may not succeed, they are often just one decision away from significant breakthroughs, unlike working on projects in large companies that may never see the light of day.

You should look for ideas that seem stupid within a large company, as some of the best ideas often appear foolish initially but can lead to significant success.

Every startup needs at least one miracle to succeed, as they often operate in non-obvious markets that require overcoming significant obstacles.

Most of the really big startup ideas seemed dubious at first, and you need to be independent-minded and not care what others think to work on these initially unpromising ideas.

Founders often overlook ideas that seem hard to start, are in boring spaces, or have existing competitors, but these can actually be good opportunities because they are less pursued by others.

If you're going to pursue a startup, aim for something big and impactful, rather than settling for a smaller venture.

The most common path for really big startups involves founders working on ideas that seem unpromising at first but blossom into something significant, driven by their commitment and vision.

Taking advantage of high-leverage activities that larger companies might avoid can be a key strategy for startups to differentiate themselves.