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KH
Kevin Hale
03/25/17
@ Y Combinator
At Wufoo, we dedicated 30% of our engineering time to creating internal tools that empower users to help themselves, significantly reducing customer support needs.
Video
YC
How to Build Products Users Love with Kevin Hale (How to Start a Startup 2014: Lecture 7)
@ Y Combinator
03/25/17
Related Takeaways
KH
Kevin Hale
03/25/17
@ Y Combinator
At Wufoo, we managed to provide support to 500,000 users with just a small team, achieving a response time of 7 to 12 minutes during peak hours, which was crucial for user satisfaction.
KH
Kevin Hale
07/03/19
@ Y Combinator
In the early days of Wufoo, we focused on creating a great customer experience by ensuring that everyone in the company was passionate and involved in customer support, which helped maintain our culture and efficiency.
KH
Kevin Hale
03/25/17
@ Y Combinator
At Wufoo, we aimed to create a product that people wanted to love and have a relationship with, rather than just a tool that reminded them of working in a cubicle.
KH
Kevin Hale
07/03/19
@ Y Combinator
In the early days of Wufoo, we prioritized responding to every customer inquiry within 7 to 12 minutes, often by the founders themselves, to ensure a great customer experience.
KH
Kevin Hale
07/03/19
@ Y Combinator
Wufoo's user interface was designed to be intuitive and simple, allowing users to create forms quickly without needing technical skills, which set us apart from competitors.
KH
Kevin Hale
07/03/19
@ Y Combinator
When starting Wufoo, we focused on creating valuable content through our blog, which helped us build a readership of over a hundred thousand subscribers before launching our product.
KH
Kevin Hale
07/03/19
@ Y Combinator
In the early days, we relied on ease of use and a friendly interface to differentiate Wufoo from competitors, who often had more complex and less engaging products.
KH
Kevin Hale
07/03/19
@ Y Combinator
The design of Wufoo was intentionally casual and friendly, which made it more appealing and memorable compared to other business tools.
KH
Kevin Hale
03/25/17
@ Y Combinator
Our growth at Wufoo was driven entirely by word of mouth, with no advertising, highlighting the importance of user satisfaction and retention in achieving growth.