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MS

Michael Skok

04/01/23

@ Harvard Innovation Labs

You need to ensure that your product has a pull from the user; if users aren't engaged, customers won't pay for it.

Video

HI

Value Props: Create a Product People Will Actually Buy

@ Harvard Innovation Labs

Value Props: Create a Product People Will Actually Buy

04/01/23

Related Takeaways

IV

Ilya Volodarsky

08/01/19

@ Y Combinator

To understand why users aren't finding value in your product, engage with them directly and make necessary adjustments.

SD

Suhail Doshi

09/12/18

@ Y Combinator

Understanding how users interact with your product is crucial for growth and building something people truly want.

AE

Aaron Epstein

12/16/22

@ Y Combinator

If users refuse to pay, it indicates that you haven't built enough value into your product or you're targeting the wrong customer segment.

ML

Merrill Lutsky

04/15/25

@ EO

Understanding and caring about the user is crucial; if you don't genuinely aim to improve their lives and solve their problems, sustaining enthusiasm for your product will be challenging.

AE

Aaron Epstein

12/16/22

@ Y Combinator

If users won't pay more, it may indicate that you need to enhance your product's value or address a more significant problem.

DC

Dalton Caldwell

04/18/24

@ Lenny's Podcast

Even when a customer says yes to buying your product, you must ensure they implement it; otherwise, they will churn.

GF

Gregg Favalora

06/12/13

@ Harvard Innovation Labs

Even if you have an amazing product, you must deeply understand the market and ensure that customers are willing to pay for it.

KM

Kathryn Minshew

06/20/14

@ Y Combinator

You need to find the right users for your product, as feedback from those who don't care about you can be more valuable than that from friends and family.

JW

Jeff Weinstein

07/11/24

@ Lenny's Podcast

It's crucial to focus on feedback from paying customers, as their insights are more valuable for product improvement than those from non-paying users.