Being generous with co-founder equity is crucial because co-founders provide the initial energy and activation needed for the company to succeed, especially in the early years.

Be generous with co-founder equity to motivate your founding team during the challenging early years of a startup.

Founders should be generous with equity for early employees, as they are the ones who build the company over time.

You should be generous with equity to founders and early employees to foster a sense of ownership and commitment.

Being more generous with equity for co-founders is beneficial, as it fosters long-term motivation to stay committed to the startup, especially during challenging times.

The first four to six years of a tech startup are critical for value creation, and even if one founder stays longer, it's important to share equity generously with co-founders who contributed to the startup's early success.

I should be more generous with equity to ensure my co-founder remains motivated when challenges arise.

I advise being generous with co-founder equity to motivate for the long term and to protect oneself in the process. Performance-based equity is a bad idea because it's difficult to set clear goals at the beginning of a tech startup, and those goals often change as the company pivots.

When deciding on equity, start with a 50-50 split, as both co-founders are likely to contribute equally at the beginning stages of the startup.