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Tyler Bosmeny

09/26/18

@ Y Combinator

When a customer expresses interest but requests additional features before buying, it's often a sign they may not commit. Instead, focus on building what multiple customers need rather than one-off requests.

Video

How to Sell by Tyler Bosmeny

@ Y Combinator

How to Sell by Tyler Bosmeny

09/26/18

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If customers express a willingness to pay for your solution, consider asking them for a commitment, like writing a check in advance, to validate your idea.

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Defining something our customer wants and featuring it in our marketing materials will open a story gap, but we must pare down the customer's ambition to a single focus.

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