It's crucial to involve engineers in the shaping process to ensure that the project is feasible and to identify potential challenges early on.

When design and engineering teams are tightly connected, it fosters collaboration and ensures that both teams are aligned on the product vision, which ultimately leads to better outcomes.

Engaging early customers in the product design process fosters momentum and ensures that the product meets their needs, rather than relying solely on internal assumptions.

Founders can ship features quickly with vibe coding, but once they achieve product-market fit, they will still need hardcore systems engineering to scale effectively.

Investors want to know about your product's development stage, market size, pricing strategy, and your team's capability to build the product.

The product development process has a sequential aspect, starting with product design, followed by interaction design, and then engineering.

Engaging with customers early can provide the momentum needed to refine your product and ensure it meets market demands.

Engaging in hard questions before a project starts enables us to ship something successful later.

After the initial phase, the product experience team hands over to product managers who define the business plan, including launch timing and retail strategy.