Once you've found product market fit, scale aggressively to capture market opportunities before competitors do, as advantages always accrue to the number one player in a competitive market, allowing for faster product development and increased revenue.

When scaling innovations, it's important to balance between cooking up ideas and scaling them, as moving too fast can lead to failure.

You should not scale a company past 20 people before achieving product-market fit; once you find it, scale aggressively.

When scaling a company, it's important to prepare for challenges and adapt mechanisms that work as the organization grows from a small team to a large enterprise.

You must decide whether to pursue slow growth or rapid expansion, as straddling both can lead to challenges.

It's important for founders to understand that the perception of needing to grow rapidly can lead to poor decision-making, such as overspending or neglecting financial health.

To avoid being outpaced by competitors, it's important to innovate and scale carefully, learning from past experiences to avoid repeating mistakes.

When deciding whether to sell or scale, we consider if we believe we can grow the business another 10x and if we are willing to commit to another five years of hard work.

You should focus on the right partnerships that will help you scale without limiting your ability to innovate.