When deciding to scale rapidly, it's important to identify the right moments to accelerate growth, whether due to competition, market opportunities, or achieving critical mass.

You should not scale a company past 20 people before achieving product-market fit; once you find it, scale aggressively.

Scaling your startup before achieving product-market fit can be dangerous; it's better to spend as little as possible while figuring out what your product should be. If you have product market fit, customers will actively seek your product, and even a basic version can solve a significant problem for them.

Product-market fit is crucial; you know you have it when growth is not your biggest problem, and when you pivot, you get another chance to succeed, increasing your odds of achieving product-market fit by taking multiple high-quality shots at it.

Extreme product-market fit leads to momentum where the market pulls you along, making it easier to know what to build and hire.

Don't scale your team until you've achieved product market fit; keep the team small to maintain agility and focus.

If you're a strong team employing the right strategies and timeboxing effectively, you will discover product-market fit.

When you're in the product market fit phase, it's crucial to keep refining your product instead of just focusing on scaling the business.

To achieve growth, focus on product-market fit first; without a great product, growth tactics won't be effective.