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MS

Michael Seibel

09/24/19

@ Y Combinator

While attaching a deck to your email is acceptable, it's not required. If you do attach one, use a common format that investors are familiar with.

Video

YC

How To Cold Email Investors - Michael Seibel

@ Y Combinator

How To Cold Email Investors - Michael Seibel

09/24/19

Related Takeaways

MS

Michael Seibel

09/24/19

@ Y Combinator

While including a pitch deck isn't mandatory, if you do, use a common format to make it easier for investors to understand.

MS

Michael Seibel

09/24/19

@ Y Combinator

Use a company email address that includes your name when reaching out to investors.

MS

Michael Seibel

09/24/19

@ Y Combinator

Avoid sending multiple follow-ups in quick succession; trust that if your email is concise, investors will read it and decide whether to respond.

MS

Michael Seibel

09/24/19

@ Y Combinator

Make your cold email to investors short enough to read in 60 seconds or less to ensure it gets read.

RC

Ron Conway

10/27/13

@ Y Combinator

Once you have any indication of an agreement, send a confirming email to commit the investor to that agreement, ensuring clarity and accountability.

MS

Michael Seibel

09/24/19

@ Y Combinator

Keep your cold email to investors under 60 seconds for reading to increase the chances of a reply.

MS

Michael Seibel

09/24/19

@ Y Combinator

Always describe what your company does in your email; many founders fail to do this, which can lead to missed opportunities.

GR

Geoff Ralston

10/11/18

@ Y Combinator

As an angel investor, I often focus more on the founder's story than on the pitch deck; however, having a concise deck can be beneficial.

AE

Aaron Epstein

09/13/24

@ Y Combinator

A wall of text in your email will likely lead to instant deletion by most recipients, so focus on brevity.