Keep your pricing simple to avoid friction that prevents customers from signing up and paying.

It's important to keep pricing simple; complicating pricing structures can kill the sales process, and committed recurring revenue is preferable to usage-based pricing, especially during economic downturns.

Simplify and scale with tiered pricing; avoid having too many tiers to prevent confusion and ensure that your pricing aligns with your ideal customer profile.

People are drawn to clarity and away from confusion; clear calls to action ensure customers understand how to do business with you.

To summarize, charge appropriately, price on value, recognize that most startups undercharge, understand that pricing isn't permanent, and keep it simple.

A product should be simple to explain and easy to understand; if you can't do that, it often indicates unclear thinking or a market need that isn't significant enough.

The website needs to be simple, featuring clear information about the product without excessive graphics. Use screenshots and bullet points to convey what your product does effectively.

Avoid using meaningless marketing jargon in your pitch; instead, provide a straightforward description of what your company does.

Avoid pricing tiers based on self-declared data, as it places the burden on customers to determine their costs, which can lead to confusion and dissatisfaction.