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NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

When starting a fashion brand, it's better to begin with 60 to 70 options across sizes, rather than a larger inventory, to manage effectively.

Video

NK

Ep #11 | WTF Goes into Building a Fashion, Beauty, or Home Brand? Nikhil w/ Kishore, Raj, and Ananth

@ Nikhil Kamath

10/07/23

Related Takeaways

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

For beauty brands, starting with 5 to 10 SKUs is sufficient, as they require less variety compared to fashion brands.

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

Building a brand in fashion requires careful consideration of fit and return policies to minimize losses from returns.

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

Designing for fast turnaround is crucial in fashion, allowing for quicker product updates and inventory management.

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

Pricing strategies in fashion should be data-driven, utilizing algorithms to determine optimal pricing based on inventory levels.

RS

Raj Shamani

10/07/23

@ Nikhil Kamath

When starting a brand, ask yourself what your strengths are, whether it's sourcing products cheaply, building a community, or unique design.

SA

Sam Altman

05/06/15

@ Platzi Team

It's easier for startups to begin with a product that a small number of users love and then expand from there, rather than trying to please a large audience from the start.

EM

Eric Migicovsky

10/13/18

@ Y Combinator

To manage inventory effectively, consider pre-orders to gauge demand and reduce upfront costs, or shorten lead times to minimize cash flow issues.

DP

Daniel Priestley

05/27/25

@ Chris Williamson

When starting a business, you should come up with at least 10 ideas to avoid fixation on a single concept, and then evaluate them based on problem-solving potential, passion, and profitability.

RS

Raj Shamani

10/07/23

@ Nikhil Kamath

When starting a new brand, being a big fish in a small pond is better than being a small fish in the sea; focus on a niche market.