The incumbents in the software industry often avoid entering B2B SaaS markets because they lack the deep domain expertise required to address specific customer needs.

B2B services are a great business model because they often require fewer sales to generate significant revenue, allowing for higher profitability with less volume.

B2B products often foster collaboration, allowing users to derive value while working with others, as seen in applications like Slack and Notion.

In B2B, many consumer growth tactics are now being adopted, but B2B companies often have higher lifetime value, allowing for more creative online marketing strategies.

In vertical SaaS, the most promising opportunities lie in automating mundane, repetitive jobs that are currently labor-intensive.

Successful vertical SaaS companies often emerge from founders' personal experiences with tedious tasks, leading to innovative AI solutions.

The human element in B2B sales is crucial; understanding customer pain points and iterating on software based on feedback is essential for success.

American startups often focus on narrow solutions, while compound software businesses can address broader business process management needs.

Building a guest-first experience is far superior to just creating another B2B product, even though we are a B2B company. The hotel industry has been left behind technologically, with many systems dating back to the 1960s, while user behavior has evolved rapidly.