When patients have choices in healthcare, they become more concerned about retention, which can lead to better products and services.

Uber aims to provide quality and choice, positioning itself as a low-cost option while maintaining high standards. Offering a low-cost option increases user engagement because people appreciate having choices and don't always need to opt for the expensive service.

We realized that we had to be at the customer's doorstep to improve retention, so we started doing initial deliveries ourselves to understand the customer experience better.

To attract clients from legacy providers, we demonstrate that we can offer more visibility and control over their international freight at the same price point.

Building trust with clients is crucial, especially since switching freight providers involves significant risk and compliance challenges.

I'm excited about saving customers more time, like with our home delivery service that brings groceries directly into their kitchens or garages.

Brands can offer a sense of completeness by addressing customers' needs for external help, reducing anxiety and providing satisfaction through their products.

We differentiate ourselves by facilitating communication between merchants and consumers, believing that the buying experience should be enjoyable and engaging, not just about price and efficiency.

In e-commerce, businesses often focus too much on creating a polished sales experience but neglect the importance of customer service once a purchase is made, leading to dissatisfaction when issues arise.