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MS

Michael Skok

03/25/23

@ Harvard Innovation Labs

You need to focus on a minimum viable segment where everybody has the same need.

Video

HI

Designing a Customer-Centric Business Model

@ Harvard Innovation Labs

Designing a Customer-Centric Business Model

03/25/23

Related Takeaways

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Finding a minimum viable segment allows you to test your product effectively without needing to change it significantly, ensuring consistent customer satisfaction.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Develop a minimum viable product by focusing on your core value proposition, building only what is essential to solve the customer's problem.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Startups should focus on a narrow market segment initially to avoid overwhelming themselves and to build a solid foundation for growth.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

It's important to focus on a critical need in the market rather than just a nice-to-have feature, especially in the B2B space.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Narrowing your target market to a specific segment with a critical need can lead to greater success than trying to appeal to a broad audience.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Identify and target a specific market segment to avoid diluting your product's focus and resources; this helps in achieving product-market fit.

EG

Elad Gil

10/18/18

@ Y Combinator

Focusing on customer needs and building something immediately is essential for early-stage startups.

DR

David Rusenko

09/06/18

@ Y Combinator

When launching a product, focus on your customers' needs rather than your competitors' features; it's about doing one thing exceptionally well.

AC

Adora Cheung

03/20/17

@ Y Combinator

When building a product, focus on creating a Minimum Viable Product (MVP) that effectively addresses the core problem you're solving, rather than just adding features.