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Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Identify and target a specific market segment to avoid diluting your product's focus and resources; this helps in achieving product-market fit.

Video

Harvard i-lab | Startup Secrets: Turning Products into Companies

@ Harvard Innovation Labs

Harvard i-lab | Startup Secrets: Turning Products into Companies

06/12/13

Related Takeaways

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Narrowing your target market to a specific segment with a critical need can lead to greater success than trying to appeal to a broad audience.

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Startups should focus on a narrow market segment initially to avoid overwhelming themselves and to build a solid foundation for growth.

Gustaf Alstromer

09/12/18

@ Y Combinator

Companies should focus on growth only after achieving product-market fit; otherwise, they risk wasting resources.

Seth Godin

12/08/24

@ Lenny's Podcast

Choosing your customers is crucial; if you aim to attract anyone, you risk failure. Instead, focus on a specific audience and understand their needs and characteristics to shape your product effectively.

David Rusenko

09/06/18

@ Y Combinator

When you're in the product market fit phase, it's crucial to keep refining your product instead of just focusing on scaling the business.

Garry Tan

10/18/19

@ Garry Tan

Understand your market by analyzing your competitors, their market segmentation, and where your product fits within that landscape.

Kevin Hale

09/13/19

@ Y Combinator

When using 'X for Y', ensure that the target market clearly wants the model being applied, and that it addresses a segment that is currently underserved.

Des Traynor

12/13/17

@ Y Combinator

I advise focusing on understanding your target users and the problems they face, and then providing solutions that align with your product's capabilities.

Alex Schultz

03/24/17

@ Y Combinator

To achieve growth, focus on product-market fit first; without a great product, growth tactics won't be effective.