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Atmrix

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GA

Gustaf Alströmer

06/27/19

@ Y Combinator

I think growth is increasingly less of a team or atomic unit and more about running a business using data and experimentation.

Video

YC

Advice on Organizing and Running Growth Teams from Dan Hockenmaier and Gustaf Alströmer

@ Y Combinator

Advice on Organizing and Running Growth Teams from Dan Hockenmaier and Gustaf Alströmer

06/27/19

Related Takeaways

MZ

Mark Zuckerberg

08/17/16

@ Y Combinator

I believe that the best way to grow a product is to invest in data infrastructure, allowing you to process experiments and learn from community feedback.

AS

Alex Schultz

03/24/17

@ Y Combinator

A strong growth strategy involves running numerous experiments and being willing to adapt quickly based on data.

GA

Gustaf Alstromer

09/12/18

@ Y Combinator

The relationship between growth and marketing has evolved; growth now involves product changes driven by data and technology, not just marketing efforts.

YC

Y Combinator Cast

01/25/25

@ Y Combinator

Startups are now more about leveraging technology to do more with less, rather than just scaling up operations with more hires.

GA

Gustaf Alströmer

06/27/19

@ Y Combinator

The most successful way to implement growth strategies is through a bottoms-up and organic approach, often starting with small teams that optimize specific parts of the product.

GA

Gustaf Alstromer

09/12/18

@ Y Combinator

A growth team typically consists of engineers, data scientists, designers, product managers, and user researchers, and it's essential to have a well-organized team to drive growth effectively.

YC

Y Combinator Cast

01/25/25

@ Y Combinator

Companies are now achieving significant revenue growth with fewer employees, moving away from the traditional metric of hiring more staff as a sign of success.

GA

Gustaf Alstromer

09/12/18

@ Y Combinator

Working on user growth is best learned by being part of a growth team, as I experienced at Airbnb.

GA

Gustaf Alströmer

08/16/19

@ Y Combinator

Build a culture of experimentation where data drives decisions instead of the loudest voice in the room.