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Atmrix

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YC

Y Combinator Cast

05/15/19

@ Y Combinator

To grow their audience, newsletter writers and podcasters should focus on creating quality content that is easy to share and discover.

Video

YC

Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks

@ Y Combinator

Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks

05/15/19

Related Takeaways

YC

Y Combinator Cast

05/15/19

@ Y Combinator

To grow a newsletter, make your best content free and accessible, as this encourages sharing and helps people discover your work.

CB

Chris Best

05/15/19

@ Y Combinator

Consistency in producing content is a key predictor of success for newsletters and podcasts; regular engagement with the audience leads to growth.

CB

Chris Best

05/15/19

@ Y Combinator

It's crucial to maintain high-quality content in your podcasts and newsletters, as dropping quality will lead to audience disengagement.

YC

Y Combinator Cast

05/15/19

@ Y Combinator

Discovery is a significant challenge in both podcasting and newsletters, but newsletters have an easier time growing through word of mouth and sharing.

CB

Chris Best

05/15/19

@ Y Combinator

To grow newsletters effectively, implement a referral program that allows super fans to easily share the newsletter with others, similar to how The Skimm grew.

CB

Chris Best

05/15/19

@ Y Combinator

For those starting a podcast or newsletter, it's vital to define the purpose and content clearly, as this will guide the frequency and topics covered.

KM

Kat Mañalac

09/20/18

@ Y Combinator

Making good content allows you to shape your startup's story and share it with a larger audience through press outreach, which can be a powerful combination for growth.

AT

Amanda Tyler

05/30/25

@ a16z crypto

Founders should communicate in the easiest way for them, whether that's through podcasts, casual conversations, or writing, to reduce friction in sharing their ideas.

YC

Y Combinator Cast

05/15/19

@ Y Combinator

Podcasting and newsletters are among the last ways to express free speech directly from creators to the audience without platform interference.