During user interviews, listen more than you talk to gather as much information as possible.

User interviews are essential; who you talk to is as important as the questions you ask, as different user groups provide different insights.

It's important to approach interviews with a mindset of learning rather than just following a script.

When interviewing users, focus on understanding their problems rather than jumping to solutions.

User interviews should focus on understanding the user's context and problems rather than just asking about specific features or products.

When conducting user interviews, avoid these three common errors: 1. Discuss their life, not your idea; 2. Focus on specifics, not hypotheticals; 3. Listen more than you talk.

It's important to observe how people use software in real time, as this can provide valuable insights that metrics alone cannot capture. Relying solely on metrics to understand user behavior is like observing raw data from a radio telescope instead of experiencing the night sky directly.

During interviews, I focus on how applicants respond to questions rather than the technical details, which allows me to gauge their character.

When conducting user interviews, avoid pitching your product; instead, focus on extracting information about the user's life and specific problems.