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Atmrix

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Atmrix

About

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

The SB7 framework helps businesses clarify their message, which is crucial for survival and thriving in the marketplace.

Video

ZS

Building a Story Brand by Donald Miller Audiobook (read in one sitting)

@ Zack Scriven Media

06/13/21

Related Takeaways

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

To get the most out of this book, I encourage you to read it, filter your message through the SB7 framework, and clarify your message so more customers will listen.

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

The StoryBrand framework helps clarify messaging by identifying what the customer wants, the problems they face, and how the brand can guide them to success. This clarity leads to effective marketing and messaging.

DM

Donald Miller

06/13/21

@ Zack Scriven Media

Every human being is already speaking the language of story, so when you begin using the SB7 framework, you'll finally start speaking their language.

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

To grow our companies, we should clarify our message. Understanding how story integrates with our brand message will help us create communication pieces that engage more customers and grow our business.

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Recognizing the framework of stories helps identify where your brand's story may confuse customers by not adhering to the formula. The secret weapon for business growth is positioning the customer as the hero and the brand as the guide.

SA

Sam Altman

09/25/24

@ David Perell

The ability to communicate clearly is crucial, especially in high-stakes environments like the battlefield or business, where alignment and clarity can determine success.

MN

Marty Neumeier

12/18/19

@ The Futur

To succeed in branding, you must learn to speak the language of business and connect your creative work to business goals.

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

To effectively communicate what your business does, find an overall umbrella message that unifies your various revenue streams, even if they seem diverse.

DM

Donald Miller

06/13/21

@ Zack Scriven Media

In the next seven chapters, I'll show you how to create a clear and compelling message that will organize your thoughts, simplify your marketing, and grow your company.