Designing with love and care is a way of expressing gratitude to humanity, even if we never meet the users of our products.

Companies often underestimate consumers' sophistication, and it's important to convey care in design to create meaningful connections with users. You sense carelessness, and it's reasonable to believe you also know and sense care.

The narrative behind a product can elevate its status, making it feel more like art than just clothing, which is crucial for engaging customers and creating a connection.

The value of handmade items comes from the time and effort invested in them, which creates a story that resonates with people.

Creating a compelling unboxing experience can significantly enhance the perceived value of a product, as seen in luxury brands that invest in high-quality packaging.

I believe that when we interact with a product, we can sense whether care has been taken in its design. Unfortunately, much of our manufactured environment reflects carelessness, prioritizing speed and cost over quality.

I felt passionately about finishing the inside of products, caring about every detail, even if it won't be seen.

We have an obligation as product people to put emotional energy back into people's lives through design.

The sense of humanity in a product is a better guide for design choices than beauty, as it resonates more deeply with users.