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Nikhil Kamath Cast

05/07/23

@ Nikhil Kamath

The future of e-commerce in India will be shaped by the ability to fulfill consumer aspirations affordably, as more people seek to emulate influencers and celebrities.

Video

Ep #3| WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t

@ Nikhil Kamath

Ep #3| WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t

05/07/23

Related Takeaways

Nikhil Kamath Cast

05/07/23

@ Nikhil Kamath

The rise of influencer marketing in e-commerce is reshaping how brands connect with consumers and drive sales.

Nikhil Kamath Cast

05/07/23

@ Nikhil Kamath

The future of consumer brands in India will depend on creating value addition in the economy rather than just selling commodities.

Neal Mohan

05/24/25

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In India, the line between influencers and entrepreneurs is blurring, as many believe that building influence on platforms like YouTube is essential before launching a product.

Nikhil Kamath Cast

05/07/23

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The e-commerce landscape in India is rapidly evolving, with a growing number of small businesses looking to establish an online presence, especially post-pandemic.

Nikhil Kamath Cast

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The future of selling online will increasingly rely on personalization and localization, allowing brands to cater to niche markets effectively.

Hiroshi Mikitani

10/25/13

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The future of e-commerce will see a shift towards digital products, with logistics becoming increasingly important due to innovations in automation and robotics.

Sequoia Capital Cast

06/03/25

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The future of e-commerce will see agents facilitating purchases across multiple sites, streamlining the shopping experience and increasing conversion rates.

Nikhil Kamath Cast

05/07/23

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The creative economy is a significant area where India can excel, especially with the rise of generative AI in retail and grocery businesses.

Nikhil Kamath Cast

05/07/23

@ Nikhil Kamath

As the retail ecosystem evolves, the way products are marketed and sold must adapt to new consumer behaviors and preferences, especially in online shopping.