Sticky growth means creating a product that users want to return to repeatedly, driving both activity and revenue.

Sticky growth is about ensuring your existing users keep coming back and spending more. Delivering a good experience is crucial for retention.

Building products that fulfill essential needs can lead to customer loyalty, making them reluctant to give up the product, which is key to creating successful companies.

The business model should focus on creating addiction to the product before adoption, ensuring customers are engaged early on.

A simple and easy-to-use product encourages user retention and can lead to viral growth.

Keeping streaks alive in user interactions creates a meaningful connection and encourages users to return to the product regularly.

It's crucial to identify problems that users face multiple times a day, as this increases engagement and the likelihood of product adoption. Examples include platforms like Facebook and Slack, which users interact with frequently.

For software products, especially SaaS, incorporating a network effect is vital for success. If users don't benefit from sharing the product with others, it will likely fail.

You know you've found product-market fit when customers are actively pulling the product out of you, often indicated by high demand and feedback.