Sticky growth is about ensuring your existing users keep coming back and spending more. Delivering a good experience is crucial for retention.

A product should be sticky, meaning customers become dependent on it and want to use it daily, as demonstrated by the widespread adoption of iPads and iPhones.

There are three types of growth: sticky growth, which focuses on retaining existing users; viral growth, which relies on users referring others; and paid growth, which involves spending money to acquire users.

Keeping streaks alive in user interactions creates a meaningful connection and encourages users to return to the product regularly.

A simple and easy-to-use product encourages user retention and can lead to viral growth.

The success of a product isn't just about its initial growth rate; it's also about the repeat purchase rate and customer loyalty.

Retention is the single most important factor for growth; if users don't stay, the business won't succeed.

The key to success is to engage with users and build what they want, which fosters loyalty and growth.

Retention is crucial for consumer products; if users don't return, you face a 'burned forest' problem where new user acquisition becomes impossible.