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Atmrix

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Atmrix

About

TJ

Todd Jackson

04/11/24

@ Lenny's Podcast

At level three, you should have found a demand channel where customers are coming to you, often through referrals.

Video

LP

A framework for finding product-market fit | Todd Jackson (First Round Capital)

@ Lenny's Podcast

A framework for finding product-market fit | Todd Jackson (First Round Capital)

04/11/24

Related Takeaways

TJ

Todd Jackson

04/11/24

@ Lenny's Podcast

The demand source at level one often comes from personal networks, and it may take many conversations to find the right customers.

TJ

Todd Jackson

04/11/24

@ Lenny's Podcast

Level two is where you need to pivot from just grinding for customers to having them come to you.

LP

Lenny's Podcast Cast

04/11/24

@ Lenny's Podcast

At level three of product-market fit, the focus shifts to repeatability and scaling, where the marginal customer becomes easier to acquire, and leads start coming in more organically.

PB

Paul Buchheit

10/25/18

@ Y Combinator

The tipping point for a market is when demand exceeds supply, and you realize this by engaging directly with customers rather than overthinking it.

TJ

Todd Jackson

04/11/24

@ Lenny's Podcast

At level one product-market fit, your goal is to find three to five customers with a significant problem and deliver a satisfying solution, even if it means being inefficient initially.

GT

Garry Tan

05/21/25

@ Vanta

You know you've found product-market fit when customers are actively pulling the product out of you, often indicated by high demand and feedback.

TJ

Todd Jackson

04/11/24

@ Lenny's Podcast

If you have a handful of happy customers but struggle to find new ones, it may indicate you're stuck at level one of product-market fit.

GA

Gustaf Alströmer

12/30/22

@ Y Combinator

Even if your growth strategy involves referrals or virality, personal networks can be a great way to start acquiring customers.

DR

David Rusenko

09/06/18

@ Y Combinator

You know you've achieved product market fit when customers are actively seeking your product and returning without prompting.