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Atmrix

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Atmrix

About

MN

Marty Neumeier

12/18/19

@ The Futur

Branding is the area where designers and businesses can connect, making creative skills more valuable when aligned with branding principles.

Video

TF

What is Branding? A deep dive with Marty Neumeier

@ The Futur

What is Branding? A deep dive with Marty Neumeier

12/18/19

Related Takeaways

MN

Marty Neumeier

12/18/19

@ The Futur

Understanding branding allows designers to better position their work and communicate its value, leading to more opportunities and higher compensation.

MN

Marty Neumeier

12/18/19

@ The Futur

To succeed in branding, you must learn to speak the language of business and connect your creative work to business goals.

MN

Marty Neumeier

12/18/19

@ The Futur

Branding is not just about creating a logo or identity; it's about shaping the overall perception and reputation of a company in the minds of customers.

SG

Seth Godin

02/13/24

@ Brand Master Academy

Branding is not just about logos; it's about building a resilient story that resonates with people and earns their trust.

SG

Seth Godin

02/13/24

@ Brand Master Academy

I advocate for having a solid understanding of branding strategy, as it is becoming increasingly important in today's marketing landscape.

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

The essence of branding is to create a simple, relevant message that we can repeat over and over to brand ourselves into the public consciousness.

CS

Chara Smith

05/09/25

@ EO

Branding is not a one-time purchase; it's an ongoing exercise that involves every interaction you have with your audience.

RS

Raj Shamani

10/07/23

@ Nikhil Kamath

Brands need to focus on storytelling to connect with consumers and build a strong brand identity.

MN

Marty Neumeier

12/18/19

@ The Futur

To effectively communicate the value of design, you need to understand how it connects to business outcomes and be able to articulate that to clients.