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TP

Tom Preston-Werner

10/25/13

@ Y Combinator

Creating super fans involves going above and beyond in customer interactions, such as hosting meetups and providing exceptional support.

Video

YC

Tom Preston Werner at Startup School 2012

@ Y Combinator

Tom Preston Werner at Startup School 2012

10/25/13

Related Takeaways

BF

Brad Flora

02/13/25

@ Y Combinator

Startups can win by providing superior customer support compared to larger companies, which helps founders stay connected to customer feedback and needs.

YC

Y Combinator Cast

03/03/23

@ Y Combinator

Caring about your customers is not just a strategy; it's a superpower that can lead to long-term success and a positive reputation for your startup.

YC

Y Combinator Cast

03/03/23

@ Y Combinator

Creating a personal connection with customers and genuinely caring about their needs can significantly enhance their loyalty and satisfaction, setting startups apart from larger competitors.

DS

David Siegel

12/08/23

@ Y Combinator

Engaging directly with customers as a founder can create a strong impression and foster trust, making it easier to build relationships and gain feedback.

JW

Jeff Weinstein

07/11/24

@ Lenny's Podcast

When a customer goes out of their way to discuss a problem, it's an incredible opportunity to connect and understand their needs.

RV

Rahul Vohra

03/23/25

@ Lenny's Podcast

At Superhuman, we manually onboard every new user, which has created superfans and allowed our engineers to focus on product development rather than onboarding flows.

YC

Y Combinator Cast

03/03/23

@ Y Combinator

Founders should focus on building authentic relationships with their customers, as this can lead to better sales, customer retention, and overall satisfaction.

GT

Garry Tan

09/20/18

@ Y Combinator

Creating a great product is akin to throwing the best possible party, where users feel welcomed and valued.

ND

Nicolas Dessaigne

11/27/24

@ Y Combinator

Support should be a key part of your marketing strategy; having developers handle support leads to higher customer satisfaction and better understanding of user needs.