Experiencing product-market fit feels like losing control, as users start using the product in unexpected ways, indicating a strong demand that the company must adapt to.

Product-market fit is crucial; you know you have it when growth is not your biggest problem, and when you pivot, you get another chance to succeed, increasing your odds of achieving product-market fit by taking multiple high-quality shots at it.

Companies should focus on growth only after achieving product-market fit; otherwise, they risk wasting resources.

Before thriving, a startup must first survive, and sometimes achieving product-market fit takes longer than expected, requiring patience and strategic adjustments.

In today's fast-paced market, achieving product-market fit is a continuous process, requiring founders to think like entrepreneurs and adapt every six months.

Many founders feel they never truly achieve product-market fit, often waiting until they reach significant revenue milestones to feel confident about their product's success.

Finding product-market fit is the single most important thing that your startup does in the first three years, yet it's often underexplored and underexplained.

The key to achieving product-market fit is to continue iterating until you find something that resonates with users, rather than relying solely on metrics like signups.

To achieve growth, focus on product-market fit first; without a great product, growth tactics won't be effective.