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KM
Kat Mañalac
09/20/18
@ Y Combinator
Keep your introduction email concise; anything longer than two short paragraphs may overwhelm the recipient.
Video
YC
PR + Content for Growth by Kat Mañalac and Craig Cannon
@ Y Combinator
09/20/18
Related Takeaways
AE
Aaron Epstein
09/13/24
@ Y Combinator
A wall of text in your email will likely lead to instant deletion by most recipients, so focus on brevity.
AE
Aaron Epstein
09/13/24
@ Y Combinator
To build the deepest connections and get the most responses, keep your cold emails short and easy to read.
MS
Michael Seibel
09/24/19
@ Y Combinator
Make your cold email to investors short enough to read in 60 seconds or less to ensure it gets read.
MS
Michael Seibel
09/24/19
@ Y Combinator
Avoid sending multiple follow-ups in quick succession; trust that if your email is concise, investors will read it and decide whether to respond.
MS
Michael Seibel
09/24/19
@ Y Combinator
Keep your cold email to investors under 60 seconds for reading to increase the chances of a reply.
AE
Aaron Epstein
09/13/24
@ Y Combinator
When writing emails, focus on a single goal to avoid overwhelming the recipient with multiple asks, which can lead to inaction.
AE
Aaron Epstein
09/13/24
@ Y Combinator
Getting a warm introduction is the most effective way to increase email response rates, achieving a conversion rate two to three times higher than regular cold emails.
KM
Kat Mañalac
09/20/18
@ Y Combinator
When requesting a warm introduction to a journalist, draft the email for your contact to make it as easy as possible for them to help you.
YC
Y Combinator Cast
09/20/18
@ Y Combinator
Warm introductions to reporters are more effective than cold emailing; aim for personal connections to improve your response rate.