I look for team members who are obsessed with their work and willing to learn, as this leads to better content creation.

It's easier to train hard-working individuals who are passionate about content creation than to hire from traditional media backgrounds, which often come with preconceived notions.

I prefer to hire for talent, ambition, and hard work rather than just expertise, especially when building something new.

I value coachability in my team because no one comes in knowing exactly what to do; they need to be willing to learn.

I prefer to hire talented individuals who can iterate and figure things out rather than those who simply know how to run existing systems.

I spend a lot of time training my team to think like me, which allows them to make decisions that align with my vision for content.

Hiring is often inductive; I look for talented individuals I want to work with, valuing traits like hard work, integrity, creativity, and a genuine desire to build something great.

I prioritize creating content that genuinely benefits the audience, focusing on educational value rather than personal entertainment.

It's essential to be disciplined about hiring; I prioritize finding candidates who align with our values, even if it means waiting longer to fill a position.